Travis Kelce Shares New Dating Advice Amid Latest Taylor Swift Wedding Rumors heavy.com
* This article was originally published here
Saturday, February 28, 2026
Friday, February 27, 2026
35 Modern Dating Rules
Dating is so confusing for so many people that it should be no surprise that the internet is filled with experts who claim to have the answers.
The problem, of course, is that the notion of expertise has been all but obliterated. In the age of social media, all advice is treated as equal – and I can’t emphasize this enough – it shouldn’t be.
You wouldn’t turn to your friend, the schoolteacher, for medical advice.
You wouldn’t turn to your friend, the ad exec, for legal advice.
But EVERYONE turns to their friends for dating and relationship advice. Why? Because everyone has had a love life and offers feedback based on her own experiences (even if she has given up on love or is in a bad relationship).
Imagine a man who asked you out, got rejected, and determined that women were scary and men should never ask out women again. Now imagine millions of men drawing the same conclusion based on shoddy evidence.
That’s exactly what we’re facing when it comes to dating advice for women. Almost invariably, it’s given by other women who have been hurt or burned by men. I have deep sympathy for those women – and for you, if you follow them.
Because the advice you’re getting is not based on what’s most effective (what will work on actual healthy men); it’s based on women’s overreactions to the men’s worst behavior.
This brings me to an article that was forwarded to me this week by a friend, called 35 Modern Dating Rules. The vast majority of them are sound and uncontroversial: don’t keep score, don’t have sex too soon, pay attention to values. But there are some things in this crowdsourced wisdom that make me scratch my head. Here are a few that may be funny but lack nuance – which makes for bad dating advice:
After age 28, no roommates. — Andrea Nice
Indeed, no roommates is an easier situation than roommates. And yet – where did the arbitrary age of 28 come from? Did anyone bother to consider how expensive it is to live in a city? Do you know that working from home and living alone can get a little lonely? This “no roommates” rule might have made more sense 20 years ago, but today, I think we should have a bit of grace for people who share expenses and want companionship.
Get to the meet as fast as possible. Do not waste endless hours texting/messaging. — Molly McGlynn
This is among the most popular dating advice given by “experts.” Here’s why it’s not ideal: swipe right, text once, meet a stranger for coffee. That’s the way MOST people date. My question: how’s that working for ya? Lots of flakes, right? Lots of bad blind dates, right? Yeah, that’s what happens when you swipe on a face and try to meet as soon as possible. The man has no investment in you, you have no built-in trust, and you have not communicated in any meaningful way prior to meeting. You want dating to be soul-sucking? Meet strangers ASAP. Want it to be fun? Only go out with guys who have demonstrated in a few days of texting and a good FaceTime call that they’re worthy of your time. Problem solved.
Before the end of the first date, ask if they are registered to vote. — Karen Crouch
This is another example of how our fearful, short-attention span society thinks dating should go. “Interview him! Ask him about his dealbreakers! Discuss his red flags! You have 90 minutes to figure out if you’re wasting your time!”
Sorry, but that’s not the best way to date. You wouldn’t want a man to ask on the first date if you like cooking or like giving oral sex (two things that many men would appreciate in a partner). But why shouldn’t he ask? Isn’t it important for him to figure out right away if you’re aligned? Of course not.
Dating is not asking a bunch of questions on the first date to discover what’s wrong with him. It’s about going out for dinner without any agenda whatsoever and discovering at the end of the evening if there was sufficient comfort, fun, and attraction to necessitate a second date. That’s all.
If they won’t try to read your favorite book, how will they try to love and understand you? — Melody Gilpin
My wife did read my favorite book – The World According to Garp – at some point. But I can promise you that even if she didn’t, she’d still be my wife. This is yet another example of our mass societal narcissism that implies your partner has to be into all the same things as you. He doesn’t! My wife has never played fantasy football! I’ve never seen Dave Matthews Band! Somehow, we’ve made it 17 years.
Now, just because I’m saying these are dubious ideas doesn’t mean you must agree. But I will gently point out that the above rules were all created by women. No men were consulted. And if you want to date men, that matters.
If you want to know how guys think and how to attract a quality, commitment-oriented man, click here to book a time to chat.
Good advice leads to a good life.
* This article was originally published here
Thursday, February 26, 2026
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Sunday, February 22, 2026
Saturday, February 21, 2026
Would You Like to Have a Boyfriend in the Next Six Months?
One of the most popular questions I get is this:
“What is your success rate?”
The honest answer is that virtually all my clients break their old dating patterns, discover a new way to meet and evaluate men, and are thrilled with the coaching and community. But that doesn’t mean that 95% of my clients meet their future husbands in the first six months of working together. Not at all.
In fact, I once took a poll of my Love U graduate community and asked the married women when they met their husbands. The average answer was 2 years after hiring me.
So if I told you that you’d have to date for two more years before meeting the man who would love you unconditionally and take care of you for the rest of your life, would you do it? Or would you say that it’s too much work?
Your answer says a lot about you.
Just this morning, I was listening to a podcast where two guys talked about the keys to success being discipline and delayed gratification. You eat right most days so you can be fit and healthy into your 70s. You put in 8-10 hours/day of work so you can earn enough to retire. You practice your craft: jewelry making, piano, yoga, so that you feel competent at it.
That SHOULD be the way we approach dating, but it’s not. We think that just because we’re attractive and smart and kind that dating should just be easy.
How much life experience do you need to realize that is NOT the case?
Most people want instant gratification – especially these days. If we don’t get rewarded quickly for our efforts, the impulse is to quit. Delete the apps! Give up on men! Double down on work, friends, and travel, which give you more short-term pleasure.
That’s a normal emotional reaction to the disappointment of dating but it doesn’t solve the problem of being alone. What solves the problem? Discipline. Delayed gratification. Learning from your mistakes. Improving your skills and decision-making.
Sexy, I know!
Before I started writing today, I looked at my roster of active clients.
Right now, I have 10 group coaching clients and 12 private coaching clients.
8 already have marriage-oriented boyfriends who are treating them better than they’ve ever been treated before.
These are women who read the same emails, listen to the same podcasts, and are experiencing the same struggles as you.
But what did they do?
They got tired of doing the same thing and expecting different results. They were open to coaching. They got boyfriends.
To be clear: they’re not successes because of me.
They’re successes because they did the hard thing, not the easy thing.
Finally, just because 8 clients have boyfriends now doesn’t mean those men are going to last. See, my goal is not to be able to say that 90% of my clients found guys in six months.
What I want is for women like you to learn to listen to your feelings, trust your judgment, and ONLY stay in relationships where you feel consistently safe, heard, and understood.
That is my definition of success and I’d like to make it yours, too.
* This article was originally published here
Friday, February 20, 2026
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‘For him, get a little bit more aggressive; and for her…’: Expert reflects on Twinkle Khanna’s dating and friendship advice for son Aarav and daughter Nitara - The Indian Express
Sunday, February 8, 2026
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Friday, February 6, 2026
Stop Trying to Make Your Relationship Work
It’s the question I hear over and over again from smart, successful women:
“Evan, how do I make this relationship work?”
Now, don’t get me wrong, the desire to create a lasting relationship is noble. But that question: “How do I maintain this? How do I keep this alive?” starts from the wrong place.
It implies the relationship deserves to be saved.
It implies the man you’re with deserves the benefit of the doubt.
It implies that your job is to fix something that might be fundamentally broken.
And it completely misses the point of dating. You’re not supposed to maintain a relationship until it limps across the finish line. You’re supposed to evaluate it.
Because if a relationship only survives with constant work, scrutiny, and over-analysis, it’s probably not that strong to begin with.
And if it dies from lack of effort?
Let it.
This is what it means to be the CEO of your love life.
Just like a CEO doesn’t keep underperforming employees who drain the company’s energy and morale, you don’t keep a man who underdelivers and makes you question your worth.
You fire the man who’s killing your corporate culture. You don’t let him come in twice a week for three hours and continue to pay his exorbitant salary.
But don’t relationships take work?
Sure. But not that kind of work. A good relationship takes EFFORT. It takes vulnerability, self-awareness, communication, and shared values. However, it does not require you to analyze it to death or constantly convince yourself it’s working when it isn’t.
In fact, here’s an insight that might make you squirm:
The more you analyze your relationship, the less you enjoy it.
This is true across the board. Ever noticed how the moment you try to document an amazing sunset, it’s no longer about the sunset?
That’s what most women do in their relationships.
They stop living inside the relationship and start hovering above it, dissecting every conversation, every text, every reaction. And here’s where it gets even trickier…
Observing something changes it.
It’s like Heisenberg’s Uncertainty Principle. In quantum physics, the act of observing something changes what you’re observing. That’s what happens in relationships too.
When you’re constantly testing and evaluating it… you’re not IN it anymore.
You’re analyzing it to death, or worse, trying to resurrect a relationship that should already be put to rest. No wonder it feels exhausting.
Instead of being on high alert (which would seem to be a pretty unpleasant way to function in a relationship), relax. Observe. Trust your judgment.
The right relationship won’t need CPR at every turn.
You won’t have to sit down every weekend and ask, “Where is this going?”
You won’t drag him to couples therapy against his will.
You won’t need quizzes to test compatibility. You’ll FEEL compatible.
The best relationships feel like being in flow. Two people showing up authentically, making an effort, and enjoying each other’s company without constantly trying to dissect it.
You don’t schedule “relationship maintenance” when things are smooth.
You don’t fix what isn’t broken.
You observe. You evaluate. And when something feels off, you act.
You either bring it up and give it a chance to correct or you walk away without guilt.
You don’t stay out of obligation. You don’t stay because you’ve already invested so much time. That’s the sunk cost fallacy, and it’s a trap too many women fall into.
You are not obligated to maintain a relationship that no longer serves you.
You are not responsible for a man’s growth curve.
You are not in charge of his emotional labor.
Your only job is to ask: does this man make my life better?
Not COULD he make it better, eventually, if he went to therapy, grew up, got over his fear of commitment, changed careers, and stopped drinking.
Just, does he make my life better today?
A good man makes it easy. He makes it consistent. He makes it clear. He doesn’t make you question where you stand. He doesn’t need to be dragged to the finish line. He doesn’t need “motivation” to treat you well.
The best relationships don’t need to be analyzed and pieced together with duct tape.
You shouldn’t have to work so hard to keep something from breaking.
If you’re always the one holding it together, then it’s already falling apart.
Let go. Let it break. Let the wrong man walk.
Because the right one won’t require all this work
When he arrives, you’ll finally know what it means to feel safe, heard, and understood.
Love,
Evan
* This article was originally published here
Thursday, February 5, 2026
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