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Friday, October 31, 2025

There’s a Lid for Every Pot

This is a story about me and my wife. While you’re reading it, I’d like you to decide whether you’re more like her or like me. 

I’m a maximizer. That’s someone who could have 90% of what he’s looking for but remains dissatisfied because he wants 95%. As a maximizer, not only is it important for me to live up to my potential, but it’s important to continually learn and improve. While reading and personal growth may make me smarter, they also make me more opinionated. Because I like to share my opinions, I’m more likely to find differences with others. And because I’m more likely to find differences with others, I’m more likely to be single. That’s why I went on 300 dates over 10 years. I was looking for someone who was a lot like me, but better: smarter, cooler, funnier, more cultured. Maximizers are known to aim higher and achieve more, but they’re not as happy because they focus on what’s wrong instead of what’s right. 

My wife is a satisficer – someone who is generally content with life. She had the same job for 16 years before we had kids. She has barely done therapy because she doesn’t have much anxiety or complaints about the world. She enjoys things like sitcom reruns, Dave Matthews Band, mac and cheese, and extra sweet cocktails. As a 55-year-old middle of the road suburban mom, she likes everybody and everybody likes her. Her superpower is her ability to see all sides of a situation and not to overreact to things. For this reason, she was a serial monogamist who could always find another guy to love after 1 or 2 months between relationships. If I passed away, I would expect my wife to find another guy pretty quickly.

I intentionally painted a stark picture of our differences. On one hand, you have a guy who is perpetually discontent and aims to create the change he wants to see in himself and the world. On the other, you have a woman who doesn’t complain, doesn’t make waves, sees the good in everyone, and has that positive worldview reflected back to her. 

I think it’s patently obvious that, between the two of us, my wife is the Type-O partner. Like the universal blood type, you can give her to anyone and he would probably be happy. As for me, because I’m a little edgier, more opinionated, and critical, it’s going to be a LOT harder for me to find a compatible partner.

Since I don’t believe you can (or should) change your personality, it’s important to see your own limitations. If you’re another Type-O person who easily blends into other people’s world, your dating options are numerous; if anything, you might want to be MORE selective in how you choose your partner. 

But if you’re a maximizer like me, you might want to adopt some of my wife’s tendencies. This is not settling; this is wisdom. Once I became less critical and more agreeable, I got happily married. I believe you can, too. 

Remember: no woman is for everyone but EVERY woman is for someone.

Click here to find your person, no matter what your personality. 

Love,

Evan

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* This article was originally published here

Friday, October 17, 2025

Why Therapy Won’t Find You a Partner

Just about all of my clients did therapy before working with me. My guess is that you have, too. A great therapist is priceless and I think therapy is an invaluable framework to help you understand yourself. 

Just this week, I learned about Harville Hendrix’s Imago Therapy and wanted to share a few highlights that may resonate.

Imago therapy addresses the pain of projection from a difficult parent by helping you recognize how childhood wounds unconsciously shape your adult relationships

  • In childhood, you form an unconscious image of familiar love based on your relationship with your caregivers, including both positive and negative traits.
  • As an adult, you are drawn to partners who trigger familiar feelings from your childhood. If a parent was critical, distant, or controlling, you may find yourself repeatedly in relationships where you feel criticized, ignored, or controlled.
  • This dynamic is a form of repetition compulsion, where your unconscious mind tries to heal old wounds by re-creating them with new partners.

This is a genius observation that validates what I’ve seen with my clients. Think about your most difficult parent or the dysfunctional dynamic you witnessed in your parents’ marriage. That is the basic template for what you see as “normal” in adult relationships.

This therapeutic insight does a great job of explaining why you are the way you are, and why you potentially gravitate to unhealthy partners who don’t feel safe. 

It’s one thing to know the source of your anxious attachment style. It’s quite another to be able to make different choices moving forward. Remember, everyone who hires me has “done the work” and STILL doesn’t have a healthy relationship.

The reason coaching works well is that by providing support, structure, and accountability, you can let go of your past and create a bright new future.
I have gone to therapy, I have coached therapists, and if you have someone amazing in your corner, I want to encourage you to continue. Just know that even an amazing therapist has limitations and can’t expertly guide you through the process of dating and choosing a life partner. 

If you have a great understanding of what went wrong in your past, but don’t quite know how to translate that into an effective action plan that gets you a lasting love, click here to book a time to talk with me

I can’t wait to learn more about you.

Love,

Evan

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* This article was originally published here

Sunday, October 12, 2025

Falling in Love Without Dating

Let’s acknowledge why dating is the last thing you want to do:

  • Online dating apps are flawed.
  • 90% of the male population isn’t up to your standards.
  • You get connection from your friends, joy from your hobbies, money from your work.
  • Every relationship you’ve ever had ultimately ended.

Armed with that information, it’s rational to conclude that you don’t want to date anymore. 

So you give up on dating. Focus on yourself. “Do the work” of healing. Sink your time, energy, and money into self-care and travel. 

At some point, you discover that while you HAVE enjoyed these things, two thoughts keep popping into your mind:

  1. I’m lonely and wish I had someone to share this all with.
  2. I see other women with loving partners and I can’t help but wonder: why not me?

But you KNOW the answer to the question “why not me?” After a series of bad dates and dead-end relationships, you STOPPED DATING, hoping it would happen in real life.

And it hasn’t. And it won’t. And I’m saying this because I just enrolled a 68-year-old woman in coaching who has been on my mailing list since she was 51.
It only took 17 years of being alone and dating ineffectively to get her to reach out. 

Listen, I understand that dating and relationships have caused pain – and it’s human nature to do things to avoid pain. But it’s also human nature to do things to seek pleasure. 

When you’re overweight, it’s painful to diet and work out – but it’s the surest path to weight loss, energy, confidence and a long-term healthy life.

When you’re unemployed, it’s painful to rewrite your resume, hustle, and look for a new position – but it’s the surest path to more money, stability, and job satisfaction.

When you’re single, it’s painful to date – especially if you’re dating the same way you always have: randomly swiping and texting men, going on blind first dates, hooking up with cute guys and keeping your fingers crossed that they’re good people. 

But there is no shortcut to lasting love. There’s only your desire and your effort. Same as dieting. Same as job hunting. Those who embrace it are the ones who achieve their goal of finding a partner who loves them unconditionally and takes care of them every day.

Your happiness is in your hands. 

Just reach out and I’ll show you the way.

Love,

Evan

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* This article was originally published here

Billionaire MAGA donor offers unsolicited dating tips to queer folks, gets promptly dragged back to his tax bracket - Queerty

Billionaire MAGA donor offers unsolicited dating tips to queer folks, gets promptly dragged back to his tax bracket    Queerty * This artic...